Importing Content
Before / After of the Product
Overview
Duration
Platform
Web Portal
Role
Skills
UX Design
Hi Fi Wireframes
UX Research
Web Design
Usability Testing
Design system
Project Planning
Stakeholder Management
User Centric Goals
Business Goals
Problem Statement
Who are the users?
What is the problem they are facing?
Why are users facing this problem?
What do users need?
Process
We categorized the User's journey to taking Assessments into four critical areas:
Triggers
Our goal was to understand what prompts users to take the assessment.
👉 Conducted Surveys to understand external and internal motivations of SMBs.
👉 Stakeholder interviews to determine the most effective way to communicate importance of taking cybersecurity maturity.
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Actions
Our goal was to identify and minimize friction points in the assessment experience.
👉 Analyzed the existing drop-off points in the assessment flow using focus group.
👉 Prototype and test progressive disclosure techniques (e.g., breaking assessments into smaller steps).
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4. Investment
Our goal was to create long-term commitment.
👉 Tested personalized result summaries to reinforce the value of assessments.
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Variable Rewards
Our goal was to identify What keeps users engaged to complete the assessments.
👉 Explored gamification elements (e.g., badges,level roadmap) and evaluate user response.
Solutions
Competitor Analysis – Enisa & One Identity,we analyzed to identify key usability challenges and opportunities for improvement.
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Outcome
Before
After
Learnings
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Trivandrum, India